Where did the name Amberol and Amberola come from?

Discussions on Talking Machines & Accessories
Dave D
Victor IV
Posts: 1315
Joined: Wed Aug 01, 2012 8:43 pm
Location: Port Huron, MI

Where did the name Amberol and Amberola come from?

Post by Dave D »

Any ideas?
Dave D

User avatar
phonogfp
Victor Monarch Special
Posts: 8166
Joined: Wed Jan 07, 2009 5:08 pm
Personal Text: "If you look for the bad in people expecting to find it, you surely will." - A. Lincoln
Location: New York's Finger Lakes

Re: Where did the name Amberol and Amberola come from?

Post by phonogfp »

I seem to recall reading someplace that a number of names had been considered (I can't find it in Frow). Of course amber is a very hard material that indefinitely preserves whatever is contained in it, so it would be a good choice for the name of a new record.

The Edison Phonograph Monthly wasn't nearly so romantic in it's explanation, as found in the March 1909 issue:

Amberol is a coined word, and has no definition. It is simply the name of the new Edison Record. It means no more than "Uneeda" does to a certain brand of soda-cracker or "Sapolio" to a cleaning compound.

I suspect someone in the National Phonograph Company was not pleased with this lack of imagination, because in the following month's edition, the same question was asked as to the definition of "Amberol." This time the answer was different:

We would reply in brief - A M-uch B-etter E-dison R-ecord O-f L-ength.

Whoever was writing this stuff didn't seem very enthusiastic! :)

George P.

User avatar
Lucius1958
Victor Monarch
Posts: 4103
Joined: Tue Dec 14, 2010 12:17 am
Personal Text: 'Don't take Life so serious, son. It ain't nohow permanent.' - 'POGO'
Location: Where there's "hamburger ALL OVER the highway"...

Re: Where did the name Amberol and Amberola come from?

Post by Lucius1958 »

Here's an extract from Dethlefson [emphases mine]:

"In April of 1908, Thomas Edison and his phonograph executives met to name a new extended-play cylinder record. In the end there was general agreement that "Edison Fourminnit Record" was the best name, but Edison's attorney, Frank Dyer, was to check out patent implications.

They met together again in May. Dyer argued for a name having no direct connection with the record length. .... Dyer's warning against a title which was not unique was accepted. Dyer favored "Amber" or "Amberol". Walter Miller of Edison's recording department liked the name "Amberole". The name suggested "amber" and the fine quality jewelry and accessories made of that substance....

Thomas Edison favored "Edison Amber Record", but in the end, "Edison Amberol Record" was born."


Bill

User avatar
phonogfp
Victor Monarch Special
Posts: 8166
Joined: Wed Jan 07, 2009 5:08 pm
Personal Text: "If you look for the bad in people expecting to find it, you surely will." - A. Lincoln
Location: New York's Finger Lakes

Re: Where did the name Amberol and Amberola come from?

Post by phonogfp »

That's the book! :) Thanks for posting it, Bill.

George P.

Dave D
Victor IV
Posts: 1315
Joined: Wed Aug 01, 2012 8:43 pm
Location: Port Huron, MI

Re: Where did the name Amberol and Amberola come from?

Post by Dave D »

Thanks for the information. I always thought that it was a goofy name that did not express much about the record at all.
Dave D

User avatar
Marco Gilardetti
Victor IV
Posts: 1515
Joined: Thu Feb 24, 2011 3:19 am
Personal Text: F. Depero, "Grammofono", 1923.
Location: Italy
Contact:

Re: Where did the name Amberol and Amberola come from?

Post by Marco Gilardetti »

phonogfp wrote:or "Sapolio" to a cleaning compound.
Just as a side note: what an asinine example has that redactor brought. :roll: Don't know if it sounds just as clear to aglo-saxons as it does to neolatins, but to us it sounds absolutely obvious that with that name the brand intended to suggest that the product was an oil-rich soap.

User avatar
VintageTechnologies
Victor IV
Posts: 1651
Joined: Thu Jul 14, 2011 12:09 pm

Re: Where did the name Amberol and Amberola come from?

Post by VintageTechnologies »

Marco Gilardetti wrote:
phonogfp wrote:or "Sapolio" to a cleaning compound.
Just as a side note: what an asinine example has that redactor brought. :roll: Don't know if it sounds just as clear to aglo-saxons as it does to neolatins, but to us it sounds absolutely obvious that with that name the brand intended to suggest that the product was an oil-rich soap.
That name falls on deaf Anglo ears! :lol: It means nothing to us.

Strange and unintended consequences can happen to trade names exported to other countries. An American car model named "Nova" did not sell well in Latin America. It turns out the name means "not going" in Spanish! :oops:

User avatar
alang
VTLA
Posts: 3116
Joined: Thu Aug 19, 2010 9:36 am
Personal Text: TMF Moderator
Location: Delaware

Re: Where did the name Amberol and Amberola come from?

Post by alang »

Yes, or why the sporty Mazda MR2 did not sell well in France. The company did not think about how. MR2 sounds if pronounced in French. :lol: :lol:

Andreas

User avatar
Henry
Victor V
Posts: 2624
Joined: Thu Jan 08, 2009 11:01 am
Location: Allentown, Pennsylvania

Re: Where did the name Amberol and Amberola come from?

Post by Henry »

Re: "sapolio," soap (the word) is derived from Latin sapo, soap. Olio is derived from L. oleum, oil. (Petroleum is oil from rocks, petros being Greek for stone.) It helps to have studied Latin!

Uneeda (the biscuit) is an obvious play on "you need a" (biscuit), a now-extinct Nabisco product.

Amberole and Amberola have been sufficiently explained in preceding posts.

Uncle Vanya
Victor IV
Posts: 1269
Joined: Sun Oct 25, 2009 12:53 pm
Location: Michiana

Re: Where did the name Amberol and Amberola come from?

Post by Uncle Vanya »

VintageTechnologies wrote:
Marco Gilardetti wrote:
phonogfp wrote:or "Sapolio" to a cleaning compound.
Just as a side note: what an asinine example has that redactor brought. :roll: Don't know if it sounds just as clear to aglo-saxons as it does to neolatins, but to us it sounds absolutely obvious that with that name the brand intended to suggest that the product was an oil-rich soap.
That name falls on deaf Anglo ears! :lol: It means nothing to us.

Strange and unintended consequences can happen to trade names exported to other countries. An American car model named "Nova" did not sell well in Latin America. It turns out the name means "not going" in Spanish! :oops:
"SAPOLIO" would certainly not "fall deaf" on the "Anglo ears" of a manufacturing chemist, or even an old-time chandler. "SAPonified". Sort of like the Castile soap made by Colgate using Palm and Olive oils.

As a former lubricant chemist, I spent much of my time supervising the industrial scale saponification of oils and fats. Calcium, Sodium, Lead, Lithium, and Aluminum Complex soaps, the saponifying reactions of which could be quite complex. And Oh! The soaps made with Red Fish Oil!

Post Reply